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Heads Up Interesting article about the whiskey market

Discussion in 'The Cabinet - Whiskey Discussion' started by Eric, Jun 10, 2016.

  1. Eric

    Eric Grand poobah of all that I survey.
    Staff Member Admin

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    There is a great article today on Bourbon And Banter about the state of the Whiskey market. It's actually a great way to understand capitalism and the free market.

    "The law of supply illustrates that as prices rise, producers want to make more whiskey to sell at those higher prices and increase their revenue. If prices rise beyond what consumers are willing to pay, whiskey will spend more time on the shelves. When this happens, prices have to fall to a level where people are willing to buy that whiskey again."

    Read the full article here....

    RED, WHITE AND GRAY: REALITIES OF THE BOURBON MARKET
    red-white-grey-flag-1200x789.jpg
     
    Simon and C10CKO like this.

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